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λ걤ð Ͽ 4 Žý-(BSC)ý, (CRM)ý, ý(BMS), İý(KMS) Ͽ ٸ ġü ġŷ ϰ ִ. λÿ ݳ 1 ݱ â ʵη, ̽, , 泲 â ġü , ֱ, , 뱸 ġü 35ȸ (103) ý(BSC) ý(CRM), ý(BMS), İý(KMS) ֿ Žý Ȳ ġŷϱ Ͽ λø 湮ϰ ־ λ Żʰ ıǰ ִ.
λÿ ϰ ִ 4 Žý ֿ䳻 . (BSC)ý ӹ ߽ ü ϰ ǥ, ǥ, ǥ پ (, μ, 繫, н ) ϰ ϴ ȭý̴. λô BSC 2006 4̻ Ͽ Ͽ, ݳ 5 ޱ ȮϿ 5 30 ϷϿ. ݿ (BSC)ýۿ (60%), ߿䵵̵ ΰ (20%), (10%), , ν (10%), ݿϿ ϰ ȴ. Ư, ǥ ڿ 뵵 ̱ Ͽ ǥ , оߺ ΰ ް ȴ. ̸ 4 (S 20%, A 30%, B 40%, C 10%) зϿ ϰ Ǹ, ݳ 3%(3 , S 367, 4 327) Ͽ. (CRM)ý ߽ ȭŰ Ͽ ܺ (VOC) ϰ Ư ߾ ѹ ο ο ذ Ͽ ݺ ο ְ, μ л 159,738 D/B ߽ , ڰ Ⱓ ȳ, 漼 ȳ Ư ߾ ϰ ο ó Ͽ ǽϴ ϴ ϴ ý̴. ̸ 2006 ѱɷȸ ְ κ 濵 ֿ ִ. 4 οNó ݼ Ͽ ǰ о ο 1 400 óϰ , 䱸Ǵ о߱ ȮϿ ȹ , Ư ݳ ߽ Ϸ Ҹ ο ϴ Ҹ Ʈ ϰ ִ. ý(BMS) å ǻ縦 ¶ óϿ ϰ, 깮(ȹ, ) Ͽ , , , ǰ ̷ ϴ åӼ ȭϴ ý̴. ǡ ̻ ڰ ǽð ݿϿ ǰ Ű ƴ϶, зϿ ν (å)ľ ΰμ ϰ ִ վý̴. 2006. 12 , 2007. 1.1. ϰ , 2007. 5 ̿ 96.3% ϴ Ǿ ִ. ý(KMS) 2003 İ Ͽ ִ İ Ͽ츦 л, åڷ, , ڷ 2007.5 13,067 Ͽ ν ȿ شȭ ֵ ϴ ý̴. Ư ý 2005 ʷ ϰŹ ٷ ְϴ İ濵 İ濵 Ͽ, ġο ְ 3 (2004~2006) ֿ Ǿ ƴ϶, ݳ 6.26~ 6.29(4ϰ) UN ְϿ Ʈ ֵǴ 7 İũ Ұ ̸, Ⱓ λô Innovation Best 5 [(CRM)ý, (BSC)ý, ý(KMS), αͳ οý, Busan u-City Vision] ÷ Ͽ 21 Ͼƽô ؾμ , ÷ , 赵ø ϴ λŻʸ 迡 Ұ ̴. ư λÿ ý(BSC), ý(CRM), ý(BMS) Ͽ ȭӰ ִ Žý(Sympony) Ͽ ߽ ȹ̸, ý ġ ְ ü ϴ 귣 Ǿ 5õ Ҵ.
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